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Contest: How Would You Spend $100 – Win $150

It’s contest time!

Let’s imagine for a moment that you aren’t a millionaire and you only had $100 to spend on SEM (search engine marketing).

What would you do? How would you spend that $100?

All you have to do is send me an email with the best way to spend $100 marketing your website. The website could be new or old, but you can’t spend over $100 exactly on your marketing.

You could have articles written, buy PPC ads, buy a site review, whatever. Make sure you give me some details because I might be using your idea in a future post.

If you are the winner, you will get your choice of spending $150 on this site. $150 will get you the following:

Complete Site Review (1 review)

Contextual links (2 links in either one or two posts, your choice)

Sponsored Posts (3 total sponsored posts)

So all you have to do is send me an email with your best marketing idea under $100!

If you win I’ll contact you to get some info on claiming your winnings.

By |April 19th, 2007|Contests, Link Building, Make Money Online, News, SEO/SEM|1 Comment

How to Be Successful

I was just tagged by Eve and thought I would respond about how I define success and how I approach that goal.

I realize that my view of success isn’t the same as most of you reading this, but maybe it will put it into perspective a little better once you read my post.

For me, success isn’t about money, cars, fame, etc. For me, success comes when I am 60 years old and look back on my life and see the joy that I had, and that I passed on to my children. To see them growing and knowing the full diety of Christ and recognizing his authority in their life as a good thing. That is how I define success.

In order for me to achieve that goal I look at a few different things.

1. Money

As you know, money make the world go ’round. Without it, I have to keep working 40/hrs a week. So in terms of money, my goal is 1 million dollars. With $1 mil. I can “retire” and spend more time at home with my family doing what I love to do instead of what I am required to do.

2. Focus

I tend to really get focused on one thing and when that happens everything else falls by the wayside. I am trying to stay focused on what is really important to me, my relationship with Jesus Christ and my family, even while I am doing everything I can to earn money online.

3. Motivation

I have never been easily motivated. All during school my teachers said, “He doesn’t apply himself,” which is unfortunately very true. In that light I have been trying to stay as motivated as possible without getting over extended. Taking on too many projects is on of my downfalls because as I take on a new project, my motivation to complete the previous projects drops to nothin’.

4. Perspective

For me, keeping the above three items in perspective is what makes me successful, and in turn defines success for me. Putting God first, my family second, and everything else third. That is true success.

What you’ll find with true success is that it brings true joy and happiness. If your “success” makes you want more and more, then you haven’t yet found real and lasting success.

I’ll be tagging Andrew to follow up with his views of success and how he defines and achieves success.

By |April 18th, 2007|About Me, Christian|4 Comments

How to Add Unique Meta Tags in WordPress

Ok, Justin Timberlake may be bringing sexy back, but I’m bringing meta tags back. Before you start leaving comments about how irrelevant meta tags are, just know that I do agree. I don’t know if all search engines agree though.

WordPress may indeed be the absolute best blogging platform and CMS available, but theme designers often miss crucial elements that allow your WordPress blog to be fully SEO’d.

In order to add effective meta tags to your WordPress blog, open up your header.php (or whatever the header file is called) for the theme you’re currently using. You can open it up from the WordPress admin panel, or download it via FTP and edit it that way.

The header is where the following code will go.

So with that in mind, here is the way I’ve constructed my meta tags for this blog:

Don’t forget to put < and > on the ends of the meta tags before inserting them into the header file.

meta name="description" content="Make Money Online with Brandon Hopkins" /
The description is arguably the only important meta tag still being used by many search engines.

meta http-equiv="author" content="Brandon Hopkins" /
Do search engines care who the author is?

meta http-equiv="contact" content="brandonchopkins@gmail.com" /
I’m sure this is just spam food, but Gmail takes care of spam for me.

meta name="keywords" content="make, money, online, brandon hopkins" /
Some keywords for search engines to know what your site is about.

Here is my secret advice. It will work for your description and possibly your keywords, depending on how you structure your titles.
meta name="description" content="< ?php the_title(); ?>" /

This will take the description and add whatever the title of your post is. Just take a look at the page source for this post (Apple+U for FF Mac users).

See how the meta description of this post matches the post title…awesome. More descriptive words, but more importantly, we’re reducing the amount of duplicate content that every blog has. You now have unique meta description tags for every page on your site!

Let me know if you have any meta tag secrets!

By |April 17th, 2007|SEO/SEM|5 Comments

Free Link from a Business Website

Just a little FYI…

Looking for a free link on a business website, here is your chance. No recip necessary.

If you have a business card question, contact me and if I post your question I’ll also post a link to your website!

Simple as that. I have received questions about business card design, marketing, what to put on business cards, how to make business cards unique, and many more.

Contact form is on that same page.

By |April 16th, 2007|Link Building|3 Comments